1. Do you only work with outdoor or action brands?

For the most part, yes because we're specialists in it.

• If you blew your knee, would you rather go to a general surgeon or a knee surgeon? In this metaphor, we best serve brands with blown knees looking for a damn good ACL surgeon.
• We occasionally make exceptions for beer or coffee brands because every good adventure starts with coffee and ends with beer, so we're talking to the same audience.  
• Our absolute barometer regarding if we will take on a project or not is if the people behind it believe in fun, inclusivity, and creating genuine connections. This is where our creativity thrives and generates the most results. If we don't share those core believes, it's not a good fit for either of us.

2. What does it feel like to work together?

We're working on an adult children's book called What to Expect When You're Expecting an Agency, so soon we will be able to send you that. Until then, so that you know what to expect from us and we know what to expect from you, here are the basics:

• First and foremost, we believe in fun. If you're an extremely serious group with an extremely serious brand, we're probably not a good fit for you. We believe in collaboration, transparency, and results-driven everything. 
• Every new partnership starts with a workbook followed by a Mandatory Discovery Meeting. This is where your crew and our crew gets together in person (or virtually) to talk vision, project details, and KPI's. You'll have your own account manager to help you set this up with our team, and from there, you'll receive a bigger proposal or an action plan to get the creative party started.
• We have offices in Colorado and Montana, so we do a lot of video conferencing and work with people all over the country this way. We won't know if you're wearing pants, but make sure you're wearing a shirt when we call because we can all see each other. Just a heads up.
• Creating a brand or telling a story through video is exciting. It might be a little scary if you're not used to being part of a creative process. We have dialed processes for every service we offer, and our Project Manager will send you a schedule so you understand what's expected of you for creative review, payment schedules, and meeting dates. We're not on call, but you can call us during work hours whenever you'd like to talk about ideas or questions if you're having creative jitters. We got you.
• We're causal, but professional. You can wear beanies and hoodies to our meetings. We have our own in-house coffee brewing. We feel like your target audience because we are your target audience. We should feel like a great mountain guide to your brand-- calm, cool, collected, and knowing exactly how to get you to the goods.

3. What happens if I don't like my new logo/brand identity?

We don't know. That's never happened before. We design in conceptual rounds before diving into the details, so you feel very involved in the process and always know where we are going before we get there together. We take your personal preferences into account as well as matching them with our expertise of what will be most effective and get you the best results.

4. Who is my main point of contact at Wheelie?

You'll have an account executive who helps match you to the right services for your brand, and you can reach out to that person whenever you'd like. You'll have a project manager keeping your project on task and on budget. You'll have a creative director that will kick-off your project. And you'll have a team of in-house passionate, talented creatives that you probably won't talk to as often because creatives are total weirdos, and we try to hide them from civilization as much as possible.
​You'll likely speak to your project manager the most.

5. What if we have a kickass marketing manager in-house?

We can't wait to meet that person. We don't work for you, we work with you. We will help your marketing manager be the rockstar that they are by taking some of the production and creative projects off their plate, leaving more brain power for world domination and powder days.

6. What's with all the pre-production for video? Don't you just grab a camera and go?

Definitely not. The magic of video is in a great story told well. That takes careful craftspersonship, attention to detail, and the rare ability to invoke emotion through video. You will understand the plan before we ever touch a camera. On the details side of things, we also need to book locations, athletes, guides, helicopters, food, and account for weather. Most of what we film is outdoor, so we always have to be ready to accommodate our girl, Mother Nature. 

I'm in. Let's talk!