We're back with another minisode! This week, Iris discusses her top 10 ideas for leveraging your brand's athlete or ambassador team. If you are looking to utilize your athletes or hoping to kick off your company's ambassador crew, this is a great, quick listen for you!
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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

​"Your creative agency shouldn't be in the friend-making business."

Lisa's on the show to chat about five traits to look for in a creative director! She shares what creative direction is, some red flags to look out for, and how you can find a creative director or agency.

​Follow us: @wheeliecreative 
Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

​"The most exciting thing in skiing is women."

We're HONORED to have legendary professional skier Elyse Saugstad on the podcast this week to talk about her career, how she finds creativity in skiing, how the treatment of women in the ski industry has evolved, and what the future of skiing holds. 

Follow Elyse:
@elysesaugstad
On My Own Terms

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

Is your brand missing out on the power of Instagram reels? Let's fix that!

Iris brings her social media insights to the podcasts to discuss why reels are so beneficial to your brand and four types of reels your outdoor brand can utilize to reach outdoor-minded users. We can't wait to see what you post!

Reels referenced:
Red Bull, Black Diamond, PinkBike, Specialized, Simms, SMITH Optics, prAna, Keen, United By Blue, Oboz, REI, Icebreaker

​Follow us: @wheeliecreative 
Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

"I do think that we in this industry, as small as we are, we are mighty."

We're joined by pro skier, artist, producer, founder, and woman of many other titles Lynsey Dyer! Lynsey talks about the state of being a pro skier in this world, moving past beauty standards, using your creative talent the right way, and her time on a reality TV show.

Follow Lynsey:
@lynseydyer
lynseydyer.com
Unicorn Picnic

Follow us: @wheeliecreative 
Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

30% of your life is spent at work. How are you showing up there?

​Lisa's on the minisode to talk about corporate culture, leadership training, and bringing humanness to work. Plus, she hints at a top secret project in the works to help everyone level up. Listen in!

​Follow us: @wheeliecreative 
Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

This week we're joined by documentary-style photographer Evan Green! Evan chats about the special requirements of shooting mountain biking, how he uses color in his photos, his role in impacting the diversity of the outdoor industry, and why being an athlete helps him in his role as an action sports photographer.

Follow Evan:
greenevan.com
@thegreenevan

Follow us: @wheeliecreative 
Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

This week on the podcast we’re joined by Kopal Goyal, the *ONLY* female outdoor filmmaker in India and founder of @inspire.crew.

Kopal talks about how her passion for climbing and her chosen career path were at odds with her upbringing and how she still grapples with the pull of societal expectations and tradition. She also shares about her film, Project Wild Women, which features female athletes across India who are pushing their sport and breaking barriers - and it was accepted into @banffmountainfestival in 2020! This episode covers pursuing your dreams against the odds, the power of a camera, and climbing as an escape from the naysayers. 

Follow Kopal:
@kopal.goyal7
@inspire.crew
inspirecrew.com
Project Wild Women

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

Let's talk bad marketing habits! Iris is on the show today to share 5 common bad habits we're leaving behind as we head into 2021. 

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!

This week we're joined by Justine Mulliez, life and small business coach and founder of Just A Wild Thought. Justine shares her coaching style, her journey to a career change, the struggles she often sees creatives face, and her entrepreneurial hunger. This is a jam-packed episode about leveling up yourself!

Follow Justine:
@justawildthought
justawildthought.com

Follow us: @wheeliecreative 
Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday (and the occasional minisode). Please leave us an iTunes review to let us know what you think about the show!