This week on the show we have none other than Ashley Rankin, founder of SHREDLY! If you’ve seen a wild pair of women’s bike shorts on the trail, you’ve experienced the power of SHREDLY. Ashley shares how she stays true to her purpose, the conundrum of self-identifying as your business, and how naiveté can be an advantage when launching into the unknown. 

Follow Ashley:
@anikkir
@shredly
shredly.com
​
Follow us: @wheeliecreative 
Don't forget to subscribe so you don't miss new episodes every Thursday and leave us an iTunes review to let us know what you think about the show!

Remember, you are a badass. This week we're joined by Sensi Graves, professional kiteboarder and founder of Sensi Graves Bikinis. Sensi talks about grounding herself in gratitude, both in work and play. She shares her struggles to balance being an athlete and a businesswoman, as well as her personal mantra when things get tough. Sensi's approach to product photography and social media is refreshing and her positivity radiates through her words. 

Follow Sensi:
@sensigraves
@sensibikinis
sensigravesbikinis.com

Follow us on Instagram: @wheeliecreative Don't forget to subscribe so you don't miss new episodes every Thursday and leave us a review to let us know what you think about the show!

If you think entrepreneurship is hard, try starting a company in a new country in a second language. That’s what Amelia Leme did when she launched @manathreads, and she tells her story on the show this week. Amelia talks about making a change in the textile industry, building her business network from scratch, and “MANAfesting” her way to success. Amelia’s positive energy shines through in this episode and she’ll leave you inspired to crush your goals. 

Follow Amelia:
@amelialeme
@manathreads
manathreads.com
​
Follow Wheelie on Instagram:  @wheeliecreative

​Don't forget to subscribe so you don't miss new episodes every Thursday and leave us a review to let us know what you think about the show!

Start with why. This week's podcast is all about making it happen - and who better to be our guest than producer Shandi Kano? Shandi talks the perks of freelancing, putting dreams into action, and balancing athletic pursuits with work life. If you need a reminder to get shit done, this is it! 

Follow Shandi: 
shandikk.com
@shandikk

Follow Wheelie on Instagram:  @wheeliecreative
Don't forget to subscribe so you don't miss new episodes every Thursday and leave us a review to let us know what you think about the show!

Entrepreneurship is not a solitary endeavor. This week we are joined by Susan Pieper, founder and CEO of DMOS Collective. Susan shares her perspective on the word negotiation, how she balances being a goofball and a serious leader, and her vision for starting the company that’s eradicating the world of shitty lawn and garden tools. Susan is a grade A badass, you don’t want to miss this one! 

Follow Susan:
@DMOS_collective
@wycowgirlsue
dmoscollective.com
LinkedIn

​Follow Wheelie on Instagram:  @wheeliecreative
Don't forget to subscribe so you don't miss new episodes every Thursday and leave us a review to let us know what you think about the show!

Get ready for the pants revolution. One of the most unique businesses we've had on the podcast, this week's guest is Georgia Grace Edwards, co-founder of SheFly Apparel. The women of SheFly aim to change the way women experience the outdoors through persistence, encouragement, and evolution. Georgia Grace talks about entrepreneurship, designing for equality, and how there's room for improvement in women's wear.

Follow SheFly:
@sheflyapparel
www.sheflyapparel.com

Follow us on Instagram: @wheeliecreative
Don't forget to subscribe so you don't miss new episodes every Thursday and leave us a review to let us know what you think about the show!

​Keep your eye on the chase. This week's guest: Jenn Kriske, founder of women's cycling apparel company Machines for Freedom. Jenn talks about her feelings around March's word Revolution, breaking the "rules" of cycling, and navigating a company acquisition. 

Follow Jenn:
@machinesforfreedom
@jenn.kriske
machinesforfreedom.com

Follow us on Instagram: @wheeliecreative 

Don't forget to leave us a review to let us know what you think about the show!

You're the one who knows yourself best. On this episode of Outside by Design we are joined by entrepreneur and badass Mallory Ottariano, owner of Kind Apparel. Mallory shares how she got her start sewing in her parents' basement, constantly craving challenge, and to not be afraid of making shit up.

Follow Mallory:
@kindapparelco
shopkindapparel.com
@malloryotto

Follow us on Instagram: @wheeliecreative 
​
Don't forget to subscribe so you don't miss new episodes every Thursday and leave us a review to let us know what you think about the show!

Find power in your truth, not the life others design for you. This week’s guest blew us away: the amazing Annelise Loevlie, CEO of Icelantic Skis. Annelise shares her journey to feel like a real CEO and talks about focusing on self care first and embracing her own unique leadership style. This episode is a must-listen for any entrepreneurs, CEOs, or outdoor industry professionals. 

Follow Annelise:
icelanticskis.com
@icelantic_skis
@anneliselovely

Subscribe to our show and don't forget to leave a review wherever you listen! 

"Just making a good product, in my opinion, isn't enough anymore." On this episode we're joined by Luis Benitez, director of the Colorado Outdoor Recreation Industry Office. The brilliant Luis explains why state offices like his are important, how population growth in mountain states impacts the outdoor economy, and how to make an impact as a brand in our industry. Leave a comment or an iTunes review to let us know what you like about the episode!

Follow Luis:
@coloradooutdoorrec
choosecolorado.com/orec​