SPOTTED BEAR SPIRITS
HANDCRAFTED IN EVERY DETAIL
Spotted Bear Spirits makes damn good spirits. They needed visuals that matched their attention to detail and general badassery.
DELIVERABLES
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Creative Strategy
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Logo & Brand Development
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Bottle Label Design
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Custom Font Design
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Pre-Production
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Photo Shoot
the LOGO
the METHOD
The entire creative concept behind the visuals for Spotted Bear Spirits was to draw inspiration from the wilderness and combine it with human elements used to aid adventure-- maps, field notes, old artist notebooks with tattered covers. We took the wild nature of landscapes and animals and put them into a human environment with crinkly maps, pen, and watercolors.
the BOTTLE
The result is a unique, incredibly custom style that even resulted in the creation of a special font just for this project.(Is wilderness chic a thing? It is now.)
To the adventure.
the CUSTOM FONT
Because of the deep connection with the Spotted Bear Wilderness we wanted to use a typeface that felt handwritten but formal enough for a liquor bottle label. Spotted Bear Spirits loved Amanda's handwriting so much that we developed it into it's very own font. "The-Amanda-Font"