I'm working on the Wheelie Creative Design winter ad campaign this week. Above is the web banner and Facebook cover pic I came up with. It took a full day of riding my bike around Whitefish, Montana to get the right shot, so I thought it was worth posting a bit of the design process.

Congratulations on your shiny new business! This is exciting news, and I'd love to help you launch this sucker into an oblivion of success! As a new business owner, you have a lot to do, but I'm here to help you with the branding and design side of your entrepreneurial endeavor.

I used to date a guy who worked at the dump. 

It was the only job he could find when we spent a summer in Bend, Oregon three years ago, and he was a champ for going with it. At least it paid well, and toddlers stared at him in awe from their car seats as if he had the best job in the most interesting place possible. Citizens dumped their trash in Location A at the landfill. He transported an open-bed semi truck bursting with trash from Location A to Location B, dropped it off, and went back for more. He came home and told me about the strange or magnificent, often pristine, usually usable items that he moved around that day. It was actually illegal for landfill employees to bring anything home from work, so he simply told me about the truckloads of furniture, exercise equipment, building materials, and electronics that he moved from A to B. We talked about it a lot, and these images of piles of inflated soccer balls and retired iPhones stuck with me. I think about the amount of trash we all produce. I try to be conscious of my resources, and I often think about sustainability in my personal life and at work. How can I, as a designer, work sustainability into my company? What is my version of sustainable design, and how can I do it better? 

I was obsessed with Saturday Night Live.
As a little kid, I would sneak downstairs to watch it on this weird, little TV with a massive antennae that had been relegated to the basement in my parents' house. I was too young to understand half the jokes, but I didn't care. I still thought sketch comedy was hilarious.