Everybody messes up, it's just how you react that counts. This week we're joined by Jenny Verrochi, Co-Founder of Wild Barn Coffee (formerly Backcountry Nitro). Jenny talks about getting caught up in the Backcountry trademark debacle, her experience founding a company with her best friend, and how they bring an authentic, wild spirit to their brand. We can't wait to see where Wild Barn goes from here!

Follow Jenny:
@jennnnygirl
@wildbarncoffee
wildbarncoffee.com

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

Fall in love with the problem, not the solution.

This week we're joined by Alyssa Ravasio, founder of Hipcamp! Alyssa talks how she started her business, the things she's learned through entrepreneurship, building a community around a shared interest, and our word of the month, synthesis. 

Follow Hipcamp:
@hipcamp
hipcamp.com
Photography Program
Jane Kim Art

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

Are you celebrating Women-Led Wednesday today? We launched this week's episode a day early because today (November 27th) is Women-Led Wednesday - a national shopping holiday founded by this week's guest Cassie Abel! Cassie is a self-described accidental entrepreneur - she’s the CEO and Co-Founder at Wild Rye, Owner at White Cloud Communication, and Managing Director/Creator of Women-Led Wednesday. Cassie talks about her path to being a business owner, her biggest struggle as an entrepreneur, and why role models are important. Enjoy the show and don't forget to shop women this holiday season!

Follow Cassie:
@cassieabel
@wild_rye_
@whitecloudcommunication
@womenledwednesday
womenledwednesday.com
wild-rye.com
whitecloudcommunication.com

​Follow us: @wheeliecreative 
Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

Failure and setbacks are all part of the creative process. This week we talk with action sports photographer Reuben Krabbe about his latest projects, how he gathers new creative ideas, how he prioritizes safety when working in the backcountry, and how he takes care of himself with such a demanding job.

Watch Nebula:
nebula-film.com
Follow Reuben:
@reubenkrabbe

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

"If I had stopped when I felt defeated, I wouldn't be where I am now." Today we have the brilliant and entrepreneurial Shannon Mahre on the show! Shannon joins us to talk about her three businesses, balancing being a parent while working alongside her spouse, her advice to freelancers, and a diagnosis that changed her life.

Follow Shannon:
@shannonmahre
@girlswithgritnw
@mahremedia
@mahremade

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

Becky's not your typical attorney.

This week on Outside by Design we're joined by Becky Mendoza: action sports contract lawyer, founder of Action Sports Law Group, and co-founder of Changing Tides Foundation. Becky is not only wicked smart, but she also gives a damn. Becky talks about staying on top of changes in the legal world, how she stays nimble as an entrepreneur, what drives her, and the work she does around the world with Changing Tides Foundation.

Follow Becky:
@actionsportslaw
@changingtidesfoundation
changingtidesfoundation.org
Colorado Sun article on Backcountry.com

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

When you follow what you love, everything will fall into place.

This week we speak with Allison Miles, Community & Content Manager at Ruffwear! Allison shares her transition from the law profession to the outdoor industry, the unique aspects of representing four-legged customers, and how Halloween at Ruffwear is the best day of the year. Allison also gives some advice for receiving creative feedback and how she blends her personality into her work. 

Follow Allison:
@allimmmiles
@ruffwear

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Don't forget to subscribe wherever you listen so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

​If you're doing something without a purpose, stop doing it.

This week we're joined by Heidi Jo Dent - retired Team USA Paralympic snowboarder and all-around badass. Heidi talks about how she ended up joining the team, the heartbreak of breaking her prosthetic at the Sochi Olympics, finding new purpose as a special education teacher, and how outdoor recreation serves as the greatest equalizer.

Follow Heidi Jo:
@hjduce

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Don't forget to subscribe so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

Prepare to be wowed. This week we're joined by Jainee Dial, co-founder and Chief Creative Officer of WYLDER. Jainee brings her brilliant mind to this episode and speaks about her entrepreneurial journey, how she turns to the outdoors to find inspiration, and her thoughts on manifesting creativity.  

Follow Jainee:
@jaineedial
@wyldergoods
wyldergoods.com
jaineedial.com

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Don't forget to subscribe so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!

Talk about creativity in the outdoor industry - photographer and filmmaker Gretchen Powers is on the show today!

Gretchen talks about her method of making people comfortable in front of the camera, how she found the courage to start freelancing, and the struggle of entrepreneurship while battling mental illness. This is a great listen, we hope you enjoy this episode as much as we did!

Follow Gretchen:
@gpowersfilm
​@powersprovisions
gpowersfilm.com

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Don't forget to subscribe so you don't miss our new episodes every Thursday. Please leave us an iTunes review to let us know what you think about the show!